Liberty Brand Profile

Liberty Brand Profile

Overview Every mainstream ski brand can trace its roots to a founder, a visionary who nursed a fledgling idea to life.  If we’re aware of a brand’s history (a big if), we’ll associate the brand’s formative years with the sepia-toned photos of its first factory. But...
Völkl Brand Profile

Völkl Brand Profile

Overview Völkl didn’t actually invent the concept of quality control, but denizens of our little corner of the universe can be forgiven for thinking so.  It set the standard for base finish for so long, if someone gave a trophy for the best QC they’d have to name it...
Stöckli Brand Profile

Stöckli Brand Profile

Overview Our spider sense tingles when we hear the term “handmade” applied to skis, as the implication is that such slats will receive extraordinary care in manufacture no mass-produced ski can hope to receive.  One reason we look sideways at the “handmade” qualifier...
In Case You Missed It…

In Case You Missed It…

This charming photo [courtesy of Head] of kinder overlooking the Alps served as the title photo for Will the Next Generation of Skiers Be the Last?  After I posted what I assumed would be my last Revelation of the 2021/22 season, I realized I had rushed off without...
Where I’ve Been & Where We’re Heading

Where I’ve Been & Where We’re Heading

Your Esteemed Editor in the company of Scot Schmidt, Greg Stump, Bruce Benedict and Fleppy the Flamingo shortly before Stump’s induction into the U.S. Ski & Snowboard Hall of Fame in Sun Valley, ID last month.  Mea culpa, Dear Readers, for I have strayed. My...