by Jackson Hogen | Sep 10, 2017
The success of Salomon’s boot line is difficult to overstate. It rules the roster of top models by an unprecedented margin, at one time having the top seven best selling boots in the U.S. Maintaining this level of market dominance is impossible, yet Salomon shows no...
by Jackson Hogen | Sep 10, 2017
Rossignol hit a home run when they launched the Alltrack line of hike mode (HM) boots 4 seasons ago. In 2016 Rossi essentially re-built its entire collection around the foundation laid by Alltrack, creating a parallel universe of classic overlap shells (i.e., no hike...
by Jackson Hogen | Sep 10, 2017
Two years ago, Nordica revived its legendary Dobermann and Grand Prix franchises; last year the resurrection trend continued with the reanimation of Speedmachine in a new twist on a classic, built on a medium (100mm) last. Speedmachine models would be comfortable and...
by Jackson Hogen | Sep 10, 2017
Lange isn’t the sort of brand to make changes for change’s sake. It’s supremely confident in how it builds boots and could care less about the current fashion. It weathered the rear-entry storm 30 years ago, and sees little incentive in jumping on the heat-molding bus...
by Jackson Hogen | Sep 10, 2017
As America’s preeminent ski brand, K2 has made the core recreational skier – not the race competitor – the focus of their best engineering. This philosophy has been extended to their boot line, where they’ve aimed at the all-terrain, big mountain skier as their...
by Jackson Hogen | Sep 10, 2017
Head has garnered an avalanche of well-earned accolades for its amazing Race and Technical skis, precipitating a rise in the brand’s fortunes at retail. Most of the athletes hoisting Head skis on a podium are also wearing Head Raptor boots, yet the magnificent Raptor...
