by Jackson Hogen | Sep 1, 2023
Roughly a decade ago, Tecnica was at a point in its evolution where it had to change. The brand still had market mojo, but the line was due for an upgrade. Once a brand decides it needs new molds, all ideas are on the table until eliminated in the R&D cage match...
by Jackson Hogen | Sep 1, 2023
With the arrival five years ago of the Alltrack Elite LT and Pro LT – for Lightweight Touring – Rossi complemented its Speed (standard 2-piece shells) and Track (similar shells, but with a hike mode) collections by adding a new shell design made for the touring...
by Jackson Hogen | Sep 1, 2023
Over most of Head’s storied history as a ski brand, lighter weight hasn’t exactly been top of mind. They’ve been better known for building battleships as opposed to skiffs. Two pivotal shifts, one global and one local, have made lightweight design a priority, if not...
by Jackson Hogen | Sep 1, 2023
When K2 waltzed into the boot market roughly a decade ago, part of the story heralding its arrival was that its team required only 18 months to create a better boot line. There was a whiff of hubris to the claim, as if the marketing juggernaut was predestined to...
by Jackson Hogen | Sep 1, 2023
No other boot brand has done more with the 3-piece, external-tongue shell design than Dalbello. Dalbello didn’t just copy the Raichle design they adopted; they improved on it. They optimized its performance properties by playing up its strengths: a stout spine and...
by Jackson Hogen | Sep 1, 2023
Lange has traveled a long way as a brand without ever leaving home. The motherland for Lange lies between the boundaries indicated by the start and finish of a World Cup race. The plastic boot that truly revolutionized modern Alpine design, Lange long ago established...
