Revelations

Another Cornerstone of the Ski Trade Wobbles

For decades, retailers, rental shops and ski distributors have supplied the secondary market with their used and/or unsold inventory. While there will continue to be a robust secondary market, where the gear that stocks them comes from and how it’s distributed could...

Bloomberg is Bankrupt

If Bloomberg Business doled out financial advice as transparently idiotic and unresearched as its ski gear advice,...

Suspended Animation

Skiing isn’t for the faint of heart. Neither is subjecting oneself to what is coyly referred to as “America’s Health...

Are You Ready?

It snowed in Reno last night. There’s nothing like waking to a fresh blanket of snow draped over every inch of the...

Another Brilliant Idea I Don’t Like

Maybe it’s because I’ve spent what feels like several days in the clutches of AT&T customer service, a stretch of...

Readers Respond to Revelation On Fear of High Lifts

Four weeks ago, I posted a Revelation and attendant podcast titled, “Fear of Flying.” In it, I divulged that I have...

On Taking What the Mountain Gives You

Or The Many Shades of Perfect Americans tend to treat all athletic endeavors as metaphors for war. Our most cherished...

The End is Nigh: An Optimist Looks at America’s Skiing’s Future

I’m an optimist by nature. Try to keep this in mind as I air my misgivings about the future of American skiing. As...

The Ski Price Matrix Explained

The snow-clad skis in this rack will one day adorn a similar rack inside a tent at a ski swap. If you can't stomach...

Fear of Flying

What's wrong with this picture of the Peruvian lift at Snowbird, gateway to idyllic terrain? Not a damn thing, unless,...

How to Read Ski Data: Mining Ski Stats for Behavioral Clues

Labor Day marks the beginning of ski season in America. This wall at Bobo's displays a profusion of carryover,...

2023 Ski Market Preview: The Golden Age of Incrementalism

Labor Day marks the beginning of ski season in America. This wall at Bobo's displays a profusion of carryover,...

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