A chasm has opened inside me, of the sort that can never be re-filled. Brian Frias passed away last Friday, February 20, doing what he loved, skiing with the daughter he cherished. He was taken before any of us had the chance to say goodbye.
My oft-repeated sobriquet for Brian was “My IT Angel,” for it was his facility at building and maintaining the nuts-and-bolts of the website that enabled Realskiers.com to survive. (Without him, we’re now one cyber assault from extinction). But Brian was so much more than a brilliant troubleshooter; he was a collaborator and hands-on spirit guide to the mysteries of how web software works. He is utterly irreplaceable.
I first met Brian when I was working for Head and he was a rep for Jeff Brumbach’s well-respected operation. At the time, part of my job was to rep the brand in my local territory, but it was clear I needed to move in-house at Head Wintersports’ new HQ in Byfield, MA. I tapped Brian to replace me because he knew the territory well and because I knew he was a quality person, someone who could be counted on to do the right thing no matter the circumstances.
But it was Brian’s unflagging efforts to bring Realskiers’ content to life that demonstrated just how far he would go to help a friend who desperately needed his expertise, patience and above all, kindness. He was always there to help me put out fires large and small. Again, irreplaceable.
While Brian could read code as easily as an English professor reads Hemingway, it’s not his backroom navigating skills I’ll miss the most, but his good-natured, low-maintenance friendship, grounded in an old-fashioned sense of honor and mutual respect.
Somewhere I hope Brian is able to ski powder every day, but we’re more likely to find after-life Brian casting a line into pristine waters populated with notoriously elusive prey.
Cast on, my brother, cast on. I’ll see you on the other shore.
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It’s About Nothing
In the last week of January,2009 I was able to spend a few days skiing in Little Cottonwood Canyon, which is always cathartic for my ravaged soul. The conditions were all over the map, the mountains having experienced a long, hot spell followed by rain, grapple, wet snow and finally dry snow driven by winds that could flense an adult walrus in a few minutes. Couldn’t have been better.
I had been preparing for the trip for weeks, psychologically. Two back surgeries the previous winter had reduced my training regimen from semi-annual to non-existent. Scheduling conflicts such as work kept me from visiting the areas that abound at home near Lake Tahoe, so I had zero ski days on a body with more fat on it than a French duck. I had as much chance of surviving Snowbird and Alta as a rib roast in a piranha tank.
Fortunately, the Lord is merciful, anti-inflammatory drugs are powerful and there are techniques that allow one to block out pain. There are also many wonderful people in this world with which to ski, kind people who stand quietly by, pretending to be in awe of Nature, while my chest heaves so violently in its futile quest for oxygen that tiny lung particles break lose and make for the exits. One such person is Guru Dave Powers, a man whose passion for the sport hasn’t diminished after thousands of days of riding gravity down the infinitely variable slopes and crannies of Snowbird. The Goo knows this hill, and in knowing it well knows so much more.
The Making of a Skier, Chapter XII: Putting Words into the Mouth of God & Other Mid-Life Adventures
When I was cut adrift by Head on June 13, 2001, my once glowing prospects dimmed considerably. The date is etched in memory because I hosted a small soirée that evening in honor of my darling wife’s 50th birthday. One of the attendees was Paul Hochman, who would play several roles in my life as I wandered in the wilderness of unemployment during what were supposed to be my peak earning years.
During the gaping hole in my career that spanned 2001-2011, I would eventually spend every cent of my inheritance, plus most of what I’d saved from earlier bouts with gainful employment, just keeping the household afloat. Despite a river of red ink, my resume would suggest that I was not only commercially active during this epoch, but had my hand in all sorts of ventures.
Fit the Whole Skier
We bootfitters are naturally obsessed with feet, but the best bootfitters don’t just fit feet; they fit the whole skier. The “whole skier” includes more than just a quick survey of the lower leg and how it’s connected to the foot. It’s even more than all of the skier’s physical attributes, which include not only height and weight, but seated posture, stance, kinesthetic wiring, arch health and stiffness throughout the kinetic chain; the whole skier also includes his or her history with the sport and, most importantly, what sort of skier he or she wants to be.
One of the most obvious traits about almost all boot customers is his or her gender. (Please forgive me if I don’t overcomplicate what should be a simple point about body type.) The first step in a sales process that consists of winnowing all possible boots down to one is picking from the pile of unisex boots or the alternative world of women’s boots.
No-brainer, right? Not so fast. What if a particular woman were tall, with a long tibia and a tapered calf? Let’s add to her profile that she’s a good athlete with a background in dance. Up to now, she’s only been an occasional skier who rented her gear, but a new beau has persuaded her to take a deeper dive. She already has her season pass.





