2019 Nordica Boot Brand Profile
No other leather boot maker profited more from the transition to injected plastic shells than Nordica. During most of the 1970’s and 80’s, Nordica’s unit share of the world market was so dominant the only competition was for second place. It responded to the surge in...Nordica 2019 Brand Profile
Nordica’s opportunities as a ski brand took a fundamental turn for the better when the Tecnica Group bought the Blizzard factory and shifted Nordica production over to their new, refurbished facility. Prior to this happy development, Nordica skis had endured a...2019 Nordica
Outside of the racing domain, where the product development machinery never stops churning, Nordica took a well-deserved sabbatical from new model creation for this season. Nordica can afford to rest on its lush laurels because it has knit together a tight line with...Enforcer 110
The Enforcer 110 has taken possession of the top spot in the Big Mountain class, and not just based on its metal-charged power. Its edge is so stable that even at low edge angles the skier never has to fight to hold on, a common woe on hard snow with double-rockered, super-wide skis. Its performance envelope is as big as your imagination. It has the strength to batter through the stiffest crud, edge grip that can cope with hard snow and a shape that moves with ease through the deep stuff. “True to the Enforcer line, the 110 has an uncanny blend of big-ski float and directional fortitude, with a quickness and rebound that will have you tap dancing in the tight spots,” notes Boot Doctors’ indefatigable Bob Gleason.