Line has come a long way in its brief history without straying very far from home. We can’t think of another well-distributed ski brand that began life crafting handmade skiboards, which in case you’ve forgotten, were the super-shorties barely long enough to contain a...
K2 has reigned over the US market for so long its leadership has practically become a cliché. The keys to their sustained success are manifold, but from a product standpoint it’s not hard to summarize: K2’s are easy to ski. Regardless of your skill level, your terrain...
Their focus remains on two families of skis, twin-tipped Pipe & Park models and smeary, fat powder skis. These domains share a common concern with light weight and pivoting action, themes which carry over to the Supernatural series, their lighter-than-usual...
Nordica’s opportunities as a ski brand took a fundamental turn for the better when the Tecnica Group bought the Blizzard factory and shifted Nordica production to their new, refurbished facility. Prior to this happy development, Nordica skis had endured a checkered...
After last year’s big investment in the NRGy series, Nordica spent carefully on the 2016 product cycle, fiddling with a few formulas at the fringes of their line. For example, last year’s El Capo keeps its shape but switches to the I-Core Torsion Bridge construction...
