Don’t read the 2021 Masterfit Buyer’s Guide in Partnership with Realskiers.com for its 62 ski reviews. I should know. I wrote or edited all of them.
Not that the ski reviews aren’t worth the read. But ski reviews on the web are as common as rice, while the Buyer’s Guide contains something no other publication, whether in digital, print or video format, can claim: the most respected, thorough and dependable boot reviews in the world.
This isn’t mere puffery. The Masterfit Boot Test is so well regarded by the supplier community that nearly every brand not only sends its following year’s line-up in four men’s sizes plus three for women, it also dispatches its top designers and/or product managers to a distant North American site for most of the test’s five-day duration.
During my time on this planet, the value of knowledge – specifically, the detailed understanding of accumulated facts about the past – has been steadily devalued. The impact of the pandemic and the crater it’s left in the world economy has created an uncrossable chasm between now and then. The Firesign Theater once capriciously declaimed, “Everything you know is wrong.” How right they’ve proved to be.
One of the many casualties of our perilous times is that bootfitting as we knew it is over. The last time anyone was able to practice this arcane skill, the best bootfitters would literally lay their hands on the bare feet of their customers. All the good reasons why this hands-on inspection was the part of the state-of-the-art protocol will not be enough to save it.
