Liberty doesn’t roll over its model line on a fixed schedule, instead instituting changes whenever inspiration strikes. Hence models like its top-selling Origin 96 may undergo several design refinements without earning the sobriquet of “new model.” When Liberty does...
Salomon was riding a string of ridiculously successful product introductions when the brand introduced its first ski in 1989. The monocoque shell was the big story, creating such a groundswell of demand that all the ski brands that came before had to re-tool to some...
Outside of the racing domain, where the product development machinery never stops churning, Nordica took a well-deserved sabbatical from new model creation for this season. Nordica can afford to rest on its lush laurels because it has knit together a tight line with...
For most of the 1970’s, 80’s and into the 90’s, Rossignol was king of the roost, the most recognized trademark in a market crammed with brands that did not survive this epoch. It built a race department that was the envy of all, with stars like Alberto Tomba and what...
While the Soul 7 once out-sold every other model, not just in its own series, but in the entire market, the steady heartbeat of Rossi’s collection has been the Experience 88, in a series of iterations that spans a generation of skiers. The latest E88 is in several...
