It snowed in Reno last night. There’s nothing like waking to a fresh blanket of snow draped over every inch of the...
Are You Ready?
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Revelations
Another Brilliant Idea I Don’t Like
Maybe it’s because I’ve spent what feels like several days in the clutches of AT&T customer service, a stretch of...
A Nation of Dreamers
In last week’s Revelation, I wrote about the typical exchange between a prospective ski buyer and a shop salesperson....
The Most Important Question Salespeople Never Ask
Any ski salesperson worth his or her salt is going to ask a few standard questions in order to properly match the...
Helpful Fictions
These numbers mean something... but not enough to find the right boot online. In one of our first blog posts of last...
The Fallacy of Meter-Radius Measurements
Back in the mid-1990’s, when carving skis were first embraced as skiing’s next Savior, I used to argue vehemently with...
Our Dystopian Future
It’s a staple of science fiction that life in the future will be even more of a mess than it is today. Two of this...
Love is an Active Verb
Ski junkies, we know, devote a good deal of time and effort to finding just the right model for how they like to ski. ...
The Pendulum Swings the Other Way
Like many in our small but loveable trade, I’ve just returned from 3 cathartic days of demoing a passel of next year’s...
The Parallel Worlds of Ski & Golf Gear
There are several important similarities between skiing and golf: both are essentially balance sports, success at both...
What Matters Most about Your Boots
At the beginning of every new season it’s appropriate to revisit some fundamental issues that bedevil the ski...