by Jackson Hogen | Sep 8, 2017
The central theme to 2018 is capitalization on The Curv name and the masterful carving capacity for which it stands. The new The Curv GT successfully extends the power and accuracy of The Curv DTX to a Frontside footprint (129/80/112). It instantly earned a spot among...
by Jackson Hogen | Sep 8, 2017
Whenever a brand offers two very different skis in the same category, it reveals how that brand perceives the needs and desires of two skiers who share the same mountain but have little in common when it comes to technique. Head’s 2018 entries in the Big Mountain...
by Jackson Hogen | Sep 8, 2017
Not a lot has changed since last year at Kästle, but once again we received so many test cards on its skis, one could be excused for thinking every one must be new. That’s because once you ski a Kästle, you’ll want to ski it again. Since the shop personnel we depend...
by Jackson Hogen | Sep 8, 2017
As an ex-marketer myself, I have to admire how Line puts a memorable spin – and hence an aroma of ownership – on a design feature as common as egg rolls at a Chinese-American restaurant. When one reads, “Magic Finger Carbon Filaments,” the mingling in the mind...
by Jackson Hogen | Sep 8, 2017
The R&D department at Rossignol must not be conversant with the expression “resting on one’s laurels.” Two years ago, Rossi’s Big Mountain model, the Soul 7, was the top selling ski in America, despite being 106mm underfoot in a ski nation that travels mostly on...